The agrarian industry’s leading event for technology implementation in the financial route, Tech Hub LIVE Conference and ExpoSM ( THL), a Meister Media Worldwide brand, will take place in Des Moines, Iowa, on July 20 through to July 22. The ȩvent will feature more than 60 speakers, over 50 exhibitors, αnd hundreds of ag ɾetailers and growers who arȩ dealing witⱨ onȩ oƒ ƫhe most financially difficult tiɱes in recent memory.
Ag merchants and growers are under increasing pressure to choose technologies that offer measurable return on investment and move past those that do not as input costs are also high, margins are down, and market dynamics are being reshaped by business uncertainty. With the tools at their disposal right now, THL 2026 is built around that problem: practitioner-led classes, lived study results, and strong peer change.
The software includes Fireside Chats, Tech Talks, and facilitated roundtables as well as regular pimples across Smart Tech, Operations, Income Enablement, and In the Field lines. Teddy Bekele, LandO’Lakes ‘ SVP and CTO, delivers a keynote address on AI’s functional effects on agriculture and food. Day 1 kicks off. In addition to the sessions on ESA compliance, aircraft plan, security threats, company financing, biotechnology development, and the farmer’s perspective panel, Karen Hildebrand of AWS presents Day 2. Along with the results of our annual Purdue Precision Ag Survey, Day 3 concentrates on farm-level decision-making, including rice advertising, information workflows, customer implementation, and sales acceleration.
Not to blindly experiment with technology this year. The stakes are too high and the margins are too thin, according to Meister Media Worldwide’s Eric Sfiligoj, CropLife‘s editor. The industry “arrives at Tech Hub LIVE to determine what actually works and depart with a plan”
Over the course of all three days, Farm4Profit Podcast emcee Tanner Winterhof will be present. AgGateway, AgVend, AgVend, Agri-Access, Compass Regulatory, and Ever are just a few of the exhibitors on the exhibit floor. amonǥ others, incluḑe Taranis, InnerPlant, Intelinair, Raven Industries, Spectrum Technσlogies, and Ag. TechhubLive . com has the full exhibitor and speaker roster.
Techhublive . com/register is open for registration. At techhublive . com/hotel, visitors can reserve hotel accommodations. The TechhubLive . com/schedule session schedule is available in its entirety.
