John Deere introduced the beginning of a strategic collaboration with The Reservoir, a California-based agricultural know-how on-farm incubator platform that brings collectively grower networks and deep tech R&D studios to speed up innovation in high-value crop (HVC) agriculture.
The partnership hyperlinks John Deere’s progressive world-class agricultural know-how and gear, and deep grower relationships with the Reservoir’s startup residents, area testing platforms and commercialization help. By this collaborative effort, John Deere and the Reservoir goal to assist HVC growers undertake new options that assist them do extra with much less by addressing labor shortages, growing effectivity and bettering long-term sustainability.
“We view high-value crops as an necessary progress space for agriculture, and an space the place innovation is required and might have a direct, measurable influence on growers’ resilience and productiveness,” mentioned Sean Sundberg, enterprise integration supervisor at John Deere. “This partnership offers us a front-row seat to the subsequent era of agricultural know-how, and a possibility to work alongside growers and entrepreneurs to make sure future options are sensible, scalable and constructed to final.”
By the settlement, John Deere turns into the unique unique gear producer to the Reservoir, granting branding alternatives throughout the Reservoir’s Salinas facility and future areas. John Deere could have entry to early stage startups, co-developed R&D packages and curated area days for know-how demonstrations.
“John Deere’s funding within the Reservoir is an important strategic step towards ensuring specialty crop growers have a preventing likelihood amid our trade’s labor scarcity,” mentioned Walt Duflock, senior vice chairman of innovation at Western Growers. “The California agricultural know-how panorama will thrive because of this type of collaborative effort.”
This partnership brings collectively John Deere’s management in constructing next-generation agricultural know-how ecosystems with the Reservoir’s capability to attach startups, growers and technologists in real-world manufacturing environments. By pairing John Deere’s superior precision ag and automation capabilities with the Reservoir’s on-farm R&D group, the collaboration creates a robust platform for growing, testing and scaling options that deal with essentially the most urgent challenges in HVCs. This collaboration unites innovation infrastructure with a thriving community of founders, growers and ag labor innovators, signaling a shared long-term dedication to strengthening the productiveness, effectivity and sustainability of HVC manufacturing in California and past.
Based in 2024, the Reservoir connects startups, growers, and technologists to develop and take a look at options for HVCs in real-world manufacturing environments. John Deere and the Reservoir discovered alignment by their shared dedication to advancing agricultural crop productiveness, combining Deere’s superior gear and grower relationships with the Reservoir’s field-based R&D and deep tech community.
“On the Reservoir, we’re targeted on accelerating innovation for HVCs and the long-term sustainability of California agriculture,” mentioned Danny Bernstein, CEO of the Reservoir. “John Deere brings trusted know-how, technical experience and an actual dedication to grower help and energy. This partnership strengthens the muse we’re constructing and helps unlock the subsequent era of ag know-how in service of our meals system.”
The collaboration additional underscores John Deere’s broader U.S. dedication to take a position greater than $20 billion in home manufacturing over the subsequent decade. By deepening innovation partnerships in key agricultural areas just like the Salinas Valley in California, John Deere is advancing U.S. and world meals manufacturing effectivity whereas creating high-quality jobs and sustaining management in agricultural know-how.
